February 3, 2025

How Levi Strauss invented the blue jeans!

How Levi Strauss invented the blue jeans!

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What’s a California miner to do when gold dust sifts right out of his holey pockets? With such a raggedy wardrobe, he may as well be mining in the vanilla (that is, his birthday suit)! Good thing Levi Strauss is out west, ready with his needle and a head full of bright ideas. With some quick thinking, quicker stitching, and handy arithmetic, Levi keeps all the gold rushers clothed—and becomes a modern American hero. A Wild West tall tale, Levi Strauss Gets a Bright Idea celebrates creativity, innovation, and the ubiquitous item that fills the closets of grateful jeans wearers worldwide.

Description

Wild West chaos and creative problem solving are the force behind a well-loved American institution. What’s a California miner to do when gold dust sifts right out of his holey pockets? With such a raggedy wardrobe, he may as well be mining in the vanilla (that is, his birthday suit)! Good thing Levi Strauss is out west, ready with his needle and a head full of bright ideas. With some quick thinking, quicker stitching, and handy arithmetic, Levi keeps all the gold rushers clothed—and becomes a modern American hero. A Wild West tall tale, Levi Strauss Gets a Bright Idea celebrates creativity, innovation, and the ubiquitous item that fills the closets of grateful jeans wearers worldwide.

From an Amazon Reviewer: Tmodtom

History can be made fun. Who knew?
The story is one that children can relate to, although they probably think FuBu invented denim.
Tony Johnston does a “dang” good job of telling a story that will interest even most adults
because they are not sure who FuBu is and he dang sure didn’t invent denim.

I have been a fan of Stacy Innerst for over 40 years now.
How can that be? Believe me it is true.
His illustrations are always inventive, creative, extremely well thought out
and dang funny.

Some pictures taken from: https://www.levistrauss.com/levis-history/

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